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E Commerce web site for a Concord, NH  cafe

Web Design

E Commerce web site for a Concord, NH cafe


Operated by Paul and Patti Dann, Cafe Indigo is a Concord, NH commercial bakery specializing in Vegan desserts and treats. The product line includes cakes, cookies , breads, cinnamon rolls. The firm also sells a cookbook of favorite recipes.

The firm's web goals include:

  • Create a more professional looking site
  • A more intuitive interface with good and clear navigation
  • Showcase the products with high quality photographs
  • Provide ingredients and nutritional information for the products
  • Create an Ecommerce experience that is both more professional and conveys a sense of security without disrupting the current workflow.
  • Leverage the enthusiasm in the vegan community without overstating it to the point of “turning off” the non vegan customers
  • Use Search Engine Optimization (SEO) techniques to increase traffic to the site and drive sales
  • Monitor and measure the traffic on site

Click here to visit the site


Tags: : Web design, ecommerce, SEO, Search Engine optimization, Concord, NH
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