E Commerce web site for a Concord, NH cafe
Operated by Paul and Patti Dann, Cafe Indigo is a Concord, NH commercial bakery specializing in Vegan desserts and treats. The product line includes cakes, cookies , breads, cinnamon rolls. The firm also sells a cookbook of favorite recipes.
The firm's web goals include:
- Create a more professional looking site
- A more intuitive interface with good and clear navigation
- Showcase the products with high quality photographs
- Provide ingredients and nutritional information for the products
- Create an Ecommerce experience that is both more professional and conveys a sense of security without disrupting the current workflow.
- Leverage the enthusiasm in the vegan community without overstating it to the point of “turning off” the non vegan customers
- Use Search Engine Optimization (SEO) techniques to increase traffic to the site and drive sales
- Monitor and measure the traffic on site
Click here to visit the site
Tags: : Web design, ecommerce, SEO, Search Engine optimization, Concord, NH